Michaels Announces Craft Fabric

I was asked to help spread the word that Michaels has added pre-cut craft fabric to the thousands of creative products available in its stores, providing customers with one-stop shopping for their DIY projects. I drove down to my local Michaels today for the big reveal!

The pre-cut fabric, includes cotton, canvas, burlap, felt, faux fur, crushed velvet and tulle, and will be available in a variety of sizes from a half-yard to 2 yards. There’s even laminated burlap, a Michaels limited exclusive, which can be fed through most home printers to add personalized messages and images. The pre-cut fabric will be carried in the majority of U.S. and Canada stores.

“With the addition of crafting fabric to our mix, our customers can find everything they need for their projects in one store,” said Michaels Executive Vice President of Category Management Philo Pappas. “And because the fabrics are pre-cut, customers can simply select the size they need and be on their way – no waiting for measuring and cutting.”

Other crafting fabrics available at Michaels include costume silk, glittered tulle, sequined tulle, faux Sherpa, silky fleece and embossed alligator and snake prints.

Michaels.com and Michaels Pinterest Boards feature project ideas that use fabric. See the project I crafted completely inspired by the new Michaels pre-cut fabric!